Last Updated: 26 May 2026
At APSS Marksol Private Limited (“APSS MEDIA”, “we”, “our”, or “us”), protecting user privacy, confidentiality, and information security is one of our highest priorities. We are committed to handling personal information responsibly, transparently, and in accordance with applicable privacy and data protection laws. This Privacy Policy explains how APSS Media collects, uses, stores, protects, and shares information gathered through our websites, including apssmedia.com, and our software applications such as Demand Integrate, including services accessed through desktop, mobile, and other supported devices (collectively referred to as the “Services”). By accessing or using our Services, you agree to the practices described in this Privacy Policy.
To enable users to access and enjoy various features of our Services, APSS Media may collect certain personally identifiable information and other relevant details. We collect information when users register on our websites, subscribe to newsletters, participate in forums, attend events, request software demonstrations, complete surveys, or access specific content. The information collected may include name, email address, office address, designation, phone number, state, ZIP code, country, company information, and other details voluntarily provided by users.
When users subscribe to newsletters, APSS Media may include promotional content from advertisers or business partners or send dedicated newsletters on behalf of those partners. Users may unsubscribe at any time using the unsubscribe link provided in such communications.
APSS Media collects Member Information to provide users with valuable content, improved services, personalized experiences, and opportunities to access products and services offered by APSS Media and its partners. Because advertising supports many of our services, collecting certain information is necessary to maintain and improve the availability and quality of our offerings.
Once a user registers with APSS Media, the user is no longer anonymous to us, and we may combine registration details with browsing behavior and usage information to personalize content and improve service delivery
When users access our websites, APSS Media may place cookies or similar tracking technologies on their devices. Cookies help us authenticate user identity, remember login details, understand browsing activity, measure advertising effectiveness, personalize user experiences, and improve website performance.
We may also use technologies such as clear GIFs, web beacons, pixel tags, and server logs to monitor traffic patterns and analyze user interaction with our Services. Information automatically collected may include IP addresses, browser type, operating system, device identifiers, pages viewed, referring URLs, access times, and browsing history within our websites.
Most browsers accept cookies automatically; however, users may modify browser settings to disable cookies, though certain features of the Services may not function properly if cookies are disabled.
APSS Media may collect device-related and geo-location information to improve service functionality and deliver more relevant content, advertisements, or offers. In certain mobile applications, users may be asked to allow precise or approximate location access. This information may be used to provide location-based services, targeted advertising, and personalized experiences.
Users can control location permissions through their device settings.
We may use third-party analytics providers to help us understand website traffic, browsing patterns, user engagement, and overall service effectiveness. These analytics generally involve aggregated or anonymized data and are used to improve the functionality, content, and performance of our Services.
APSS Media may also maintain internal data analytics systems to improve customer experience and provide better services to users and clients.
The information collected by APSS Media may be used for various legitimate business purposes, including providing requested services, sending newsletters and communications, managing event registrations, improving websites and applications, conducting analytics and research, personalizing user experiences, preventing fraud, ensuring security, and complying with legal obligations.
We may also use collected information to deliver customized advertising and promotional content that may be relevant to users based on their interests, browsing activity, or location.
APSS Media may share certain information with sponsors, partners, affiliates, event organizers, and service providers. Certain sponsors or partners may receive reports containing Member Information, areas of interest, or aggregated usage insights to help them understand audience engagement and measure advertising effectiveness.
If users register on co-branded websites or participate in vendor-sponsored events, their information may also be shared with the applicable partners or sponsors, whose use of such information will be governed by their own privacy policies.
Users who do not wish their information to be shared may contact us to exercise applicable opt-out rights.
In some cases, APSS Media may share or transfer user information internationally with affiliates, partners, or service providers located outside the user’s country or region, subject to applicable data protection laws and safeguards.
APSS Media may disclose information where required by law, regulation, court order, or legal process, or where necessary to protect our rights, users, property, systems, or public safety, including investigations involving fraud, misuse, or unauthorized activities.
APSS Media retains personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, generally for a period of up to three years unless a longer retention period is required by applicable laws, client agreements, or regulatory obligations.
Once the applicable retention period has expired, the information is securely deleted from our systems, including backups and storage archives.
We implement reasonable technical and organizational security measures to protect information from unauthorized access, misuse, disclosure, alteration, or destruction. These measures may include authenticated database access, internal access controls, regular security reviews, monitoring systems, and security audits designed to safeguard user information and maintain the integrity of our Services.
Users may request access to, correction of, or deletion of their personal information, or exercise other privacy-related rights permitted under applicable laws, by contacting APSS Media directly.
Users may also request information regarding how their data is processed or shared and may opt out of certain communications or data-sharing activities where legally applicable.
Our Services are not intended for individuals under the age of 18, and APSS Media does not knowingly collect personally identifiable information from children under 18 years of age. If we become aware that such information has been collected, we will take reasonable steps to delete it promptly.
APSS Media is committed to complying with applicable privacy and data protection laws globally, including the General Data Protection Regulation (GDPR) and applicable privacy regulations in countries and regions where we operate or where our users are located.
California residents may also have rights under applicable California privacy laws. We respect the privacy boundaries and legal requirements of all countries, regions, and jurisdictions in which we conduct business.
In the event of a merger, acquisition, restructuring, sale of assets, or similar business transaction, user information may be transferred as part of the business assets involved in such transactions.
APSS Media may also share information with affiliated entities operating under common ownership or control for the purposes of improving services, enhancing user experiences, and delivering more relevant advertising or content.
Certain content available through APSS Media may be provided by independent contributors, experts, or guides. Communications between users and such contributors outside the APSS Media platform are independent of our Services and are not governed by this Privacy Policy.
While APSS Media may require contributors to maintain confidentiality, we cannot guarantee how independently shared information will be used.
We may update or revise this Privacy Policy from time to time to reflect changes in our practices, technologies, legal obligations, or operational requirements. Updated versions of the Privacy Policy will be published on our website, and continued use of the Services after such updates constitutes acceptance of the revised policy.
If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, you may contact APSS Media at info@apssmedia.com or visit APSS Media Official Website.
If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, you may contact -
Business Office
APSS MEDIA / APSS Marksol Private Limited
Building No. 32, Electronic Co-operative Estate Ltd.,
Pune-Satara Road, Parvati,
Pune – 411009, Maharashtra, India
Phone: +91 9822611109
Email: info@apssmedia.com
Sales: sales@apssmedia.com
Visit: www.apssmedia.com