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How to ensure the success of ABM Campaign with optimal account coverage?

As an ABM practitioner what makes you confidently say "we did it!!"" What strikes you?

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6 ways to sky rocket your B2B marketing ROI

We all know, and I am sure, you will also agree that - Creating a full-fledged B2B Marketing strategy is the most

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6 B2B publisher evaluation techniques

The work of B2B Marketing agency is a bit overwhelming. We have been there.

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How to leverage the actionable lead database for higher ROI

I am sure you all would like to know more about how the “actionable lead database

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B2B intent data: for business revenue acceleration

Over the years as the importance of ABM in B2B Marketing has surged upf c

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6 challenges and solutions in ABM implementation

As we know, account-based marketing has been around for a few years and It is becoming a sought after lead acquisition strategy for B2B Marketers.

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Predictive Analytics: A key to achieve higher marketing ROI

Today Predictive analysis is being leveraged by B2B Marketers to identify high potential buyers in early-stage

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THE INTERVIEW: WHAT WILL 2020 BRING FOR B2B MARKETING

Few days are left to embrace the brand new year 2020. No doubt, the upcoming year is going to be special for everyone

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How multi-layer quality assurance helps marketers to generate leads

How multi-layer quality assurance helps marketers to generate high-quality leads?

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Quick guide for Media Planning for B2B Brands.

Introduction B2B Brands know the importance of Content and Media in its growth. For B2B Marketers the topmost challenge is to create content.

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Why 2020 is a Digital Transformation year for your business?

There are enough keywords as Digital Transformation on the internet right now. The current happening has shaken.

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The importance of podcast for B2B Brands

People listen to the podcast, the audience lives the podcasts. ‘Market where people live.’ This is the simplest marketing strategy one can learn.

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Quick Guide for ABM Maturity Levels.

The best aspect of ABM is its business outcome. Incredibly, 60% of companies that use ABM saw a revenue increase of at least 10% within 12 months, while 1 in 5 companies

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Six-Steps to Build your B2B Brand on Social Media.

Okay. That might sound a fantasy as a B2B Brand but it is possible to fetch leads to sales pipeline through the consistent use of Social Media. 80% of Marketers use social media

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How to achieve demand Growth by Building a relationship

People buy from the brand because they trust it. This fact cannot be different for B2B brand as well. Our relationship with a brand is crucial

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The Importance of "persona" in relationship building and branding.

All successful campaign has accurate buyer persona. If you are missing your revenue goal there are high chances that you donot have the right buyer persona.

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How data-driven marketing helps to increase the conversion rate

This blog post is all about our learning and the ways we got to achieve a higher email open rate. Lets read.

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six-proven-ways-to-increase-email-open-rate

These days the "data" topic is a hot favourite for everyone. Be it a webinar or events or a zoom meeting,there always would be a significant number of brains who wont stop talking about data.

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Enabling Marketing Automation to increase ROI

How about sales without CRM? Exactly marketing without Marketing Automation. If you are a marketer,

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3Cs of Digital Transformation in B2B Marketing

A boss who is telling co-workers that, "we donot have to worry about Digital Transformation 'hype'. It is years away!!""

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4-Types-of-Content

As Peter Drucker once said: Business has two functions as Innovation and marketing. We see innovation as a value creation.

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Digital Brand b2b

Branding is important to communicate, to build relationships and to be accepted by its audience and consumers. The habit of consumers to interact with brands is normal and a recent study

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